Tag: Bikes
Following the surge in popularity after the pandemic, the motorcycle industry is currently experiencing a notable downturn. Major manufacturers like KTM and Harley-Davidson are finding it challenging to sell their inventory. If you’re in a position to buy, now is an excellent time, as there are plenty of deals available, particularly on pre-owned bikes.
Generally speaking, the pricier the motorcycle, the more significantly it suffers from depreciation. Consequently, some of the high-end cruisers released in the past couple of decades have suddenly dropped in price, turning into affordable steals. If you can forgo the newest features, you can find some exceptional bargains.
The information shared in this article has been gathered from various manufacturer websites and other reputable sources to ensure accuracy and timeliness. Remember that buying a used motorcycle involves some risk, so it is advisable to conduct thorough research and proceed with caution. The bikes listed here are arranged chronologically, from oldest to newest.
Related
10 Expensive Sports Bikes That Have Depreciated Into Affordable Bargains
From limited edition race bikes to some of the very best street bikes, there is a used sports bike for everyone
10
2005 Harley-Davidson VRSCA V-Rod
Price Range: $5,000 – $7,000
When this model launched in the early 2000s, it was considered the most technologically advanced motorcycle ever created by Harley. Thanks to collaboration with Porsche, a genuinely modern V-twin engine was developed while preserving Harley’s classic character. Initially, it was a premium offering, retaining its value quite well, but today, at this price point, it represents an incredible bargain.
Specifications
Engine Type | V-Twin, liquid-cooled |
Displacement | 1131cc |
Max Torque | 84 LB-FT |
Transmission | 5-speed |
Weight | 619 lbs |
9
2012 Yamaha VMax
Price Range: $8,000 – $10,000
Calling all superbike fans! The VMax was Yamaha’s first bike to boast 200 horsepower, far before the R1. Significant enhancements to its second generation brought it firmly into the 21st century. Securing a 200-horsepower motorcycle for under $10,000 is an incredible deal.
Specifications
Engine Type | V4, liquid-cooled |
Displacement | 1679cc |
Max Torque | 123 LB-FT |
Transmission | 5-speed |
Weight | 683 lbs |
8
2013 Ducati Diavel Cromo
Price Range: $8,000 – $10,000
The Cromo was a premium special edition of the Diavel, now available for under $10k. Unlike other bikes on this list, its depreciation is understandable due to wiring problems with the first-generation models. Now, after over a decade, you’ll need to consider the repairs made over the years alongside its issues.
Specifications
Engine Type | L-Twin, liquid-cooled |
Displacement | 1198cc |
Max Torque | 94 LB-FT |
Transmission | 6-speed |
Weight | 527 lbs |
7
2014 Honda Valkyrie
Price Range: $6,000 – $8,000
It’s important to highlight that the United States has been exerting considerable pressure on India to lower tariffs on several goods, such as vehicles, whiskey, and agricultural products, claiming that the high import duties hinder American exports.
While India did lower customs duties on certain products like premium motorcycles and bourbon in February, the Trump administration has remained unsatisfied, pushing for further cuts. Harley Davidson motorcycles and Tesla vehicles have become a priority for Trump, especially given Elon Musk’s close ties with the U.S. President.
Musk has been actively lobbying for lower import tariffs during his discussions with Indian officials, a request previously declined by the government. Nevertheless, India introduced a new policy last year that implemented a temporary 15% tariff rate, with the condition that participating companies establish manufacturing facilities in the country.
Detailed guidelines regarding these tariffs are expected to be unveiled shortly, as inter-ministerial discussions are underway. A significant reduction in tariffs could potentially reshape investment decisions. With the threat of retaliatory tariffs looming, the commerce department, leading negotiations for a bilateral trade agreement, is collaborating with various government departments and ministries. These entities are actively consulting industry representatives and other relevant stakeholders. While formal negotiations on specific sectors have yet to commence, a delegation headed by India’s chief negotiator, Rajesh Agrawal, is currently in Washington to tackle outstanding issues and explore the possibility of an “early tranche” of agreements.
Initially, discussions between Trump and Indian Prime Minister Narendra Modi aimed to finalize the first tranche by fall (September-October), which would include import duties on goods, non-tariff barriers, and strategies to optimize the supply chain.
India remains hopeful that, in exchange for concessions offered, the Trump administration will abstain from imposing the 26% reciprocal tariffs that are presently on hold for 90 days, while also considering reductions on duties related to labor-intensive exports such as textiles and leather goods from India.
HARLEY-Davidson may soon increase the prices of its motorcycles as the industry undergoes significant changes.
A worsening trade dispute and subsequent tariffs enforced by the European Union on American-manufactured motorcycles, including those from Harley-Davidson, might prompt the well-known brand to shift its production operations.
Credit: Reuters
Credit: YouTube/WaysandMeansCommittee
As reported by Biz Journals, a leading Harley executive recently informed a Congressional subcommittee that the firm is at risk of facing a “devastating” and “indefensible” 56% tariff on American-made motorcycles sold in Europe.
Consequently, the company has requested Congress to negotiate fair trade agreements with the European Union, Canada, and Asian nations.
However, earlier this month, the EU stated that in retaliation to President Donald Trump’s administration imposing a 25% tariff on all steel and aluminum imports, it would increase tariffs on American products—including motorbikes, boats, and bourbon.
Jonathan Root, the firm’s chief financial officer and president of commercial operations, indicated that this situation would lead to a 56% tariff on American-manufactured Harleys sold in the EU.
Root addressed the subcommittee, stating: “My request today is straightforward—fairness.”
“It is evident that Harley-Davidson is being unjustly discriminated against and politically targeted by the EU and Canada.
Root contends that these tariffs are unjust, discriminatory, and driven by political motivations, highlighting that Harley-Davidson has already incurred significant costs from a previous 2018 tariff amounting to around $166 million.
He mentioned that the company managed this impact without passing the costs onto consumers.
“We are not seeking protectionism, merely fairness,” he emphasized.
“A 56% tariff is indefensible and will hinder our capacity to sell motorcycles in Europe.”
Root pointed out how other foreign markets impose luxury taxes reaching up to 150% and additional non-tariff barriers, citing Denmark as an example, where a 25% value-added tax and a 150% luxury tax are applied.
If any supplementary EU retaliatory tariff is applied, the price of a Harley-Davidson Road Glide sold in Denmark could soar to $124,000, significantly higher than the $28,000 starting price in the U.S.
This situation arises as Harley registered 25,860 new motorcycle registrations in Europe in 2024, compared to 94,383 in the U.S.
The figures encompass motorcycles sold in Austria, Belgium, Denmark, Finland, France, Germany, Italy, Luxembourg, Netherlands, Norway, Spain, Sweden, Switzerland, and the United Kingdom according to the latest Form 10-K annual report from the company.
Root also highlighted that Harley sources 70 to 80% of its parts from U.S. suppliers and provides jobs for 4,500 American workers out of a total workforce of 5,500.
He reinforced the company’s commitment to manufacturing in the U.S. and urged for a level playing field in international trade.
Harley-Davidson Closures in 2024
There are over 650 Harley-Davidson dealerships throughout America.
Nonetheless, numerous stores have closed down for various reasons in 2024—sometimes without even providing an explanation.
The following is a list of some Harley-Davidson locations that have closed this year along with the reasons for their closure:
A location in San Francisco shut down in June 2024 after 110 years, citing “chaos” resulting from new management.
Miracle City Harley-Davidson in Titusville, Florida, closed its doors in September 2024 with no explanation given.
Harley-Davidson’s historical location in New York City shut down on September 28, 2024, with the owner citing economic challenges.
Reiman’s Harley-Davidson dealership in Kewanee, Illinois, ceased operations in October 2024 after the owners sold the business to Walter Brothers Harley Davidson in Peoria, Illinois.
Another Illinois dealership also closed in November 2024.
Moreover, the dealership in West Bend, Wisconsin, is temporarily closing for the season from November 2 until April 1, 2024.
As of 2025, Hideout Harley-Davidson in Missouri announced it would close at the end of March.
When it comes to cruisers, higher torque typically means a higher price tag. Fortunately, there are many fantastic, torque-heavy cruisers on the market today, but none are particularly inexpensive. For those seeking a deal, the used motorcycle market may be the best option.
The motorcycles highlighted here all exceed 80 pound-feet of torque—one even offers double that—yet are priced under $10,000. Some of these older models can outperform the newest cruiser models. While you may have to forfeit some modern features, if torque is your primary concern, you likely won’t mind.
To ensure this article contains the most current and accurate information, the data was gathered from various manufacturer websites and other reputable sources, including official brand sites. Remember that purchasing a used motorcycle carries some risk; therefore, it’s advisable to conduct thorough research and proceed carefully. The motorcycles in this list have been assessed based on torque ratings.
Related
10 Cheapest V-Twin Cruiser Bikes With Over 100 Horsepower
The most budget-friendly V-twin cruiser with over 100 horsepower is an American make available for less than $13,000.
10
2005 Yamaha V-Max
Torque: 83 Pound-Feet*
Produced from 1985 to 2009, the first-generation V-Max was celebrating its 20th anniversary by 2005. During that time, it faced minimal competition as a muscle-cruiser, carving a dedicated market for itself. Some of these models are in pristine condition and valued highly, but most are quite affordable today. Just keep an eye on the older V-Boost system, which can be costly and challenging to repair if it fails.
Specifications
Price Range | $3,000 – $5,000 |
Engine Type | V4, liquid-cooled |
Displacement | 1198cc |
Transmission | 5-speed |
Weight | 624 lbs |
9
2004 Harley-Davidson VRSCA V-Rod
Torque: 84 Pound-Feet
This model was Harley’s long-awaited response to the V-Max, challenging traditional air-cooled enthusiasts. While it made significant strides for the brand, its overall performance fell short of the V-Max. You might find some models for a lower price, but in this range, you can secure one in solid condition.
Specifications
Price Range | $6,000 – $8,000 |
Engine Type | V-Twin, liquid-cooled |
Displacement | 1131cc |
Transmission | 5-speed |
Weight | 619 lbs |
8
2014 Moto Guzzi California 1400 Custom
Torque: 88 Pound-Feet
In true Italian motorcycle fashion, Moto Guzzi takes a unique approach with a prominent, air-cooled V-twin mounted transversely. Power is transmitted to the rear wheel through a shaft drive. While this may add some weight, it contributes to a smoother ride. For its size, it also handles remarkably well; however, because of its Italian origins, its resale value remains relatively low.
Specifications
Price Range | $6,000 – $8,000 |
Engine Type | V-Twin, air-cooled |
Displacement | 1380cc |
Transmission | 6-speed |
Weight | 743 lbs |
Related
This Used Cruiser Bike Offers The Best Bang For Your Buck
This BMW cruiser depreciates significantly, making it an excellent choice for anyone looking to acquire a full-sized cruiser at a low cost.
7
2013 Ducati Diavel Cromo
Torque: 94 Pound-Feet
While the Moto Guzzi might be linked to reliability issues, the Diavel fully embraces this reputation. Few cruisers deliver as much power, but for reliability, this motorcycle needs to operate consistently first. The initial generation had considerable issues, primarily with wiring, which were repaired multiple times by previous owners and could fail at any moment. Nonetheless, we still think it’s worth considering, especially for the exhilarating rides it can provide.
Specifications
Price Range | $8,000 – $10,000 |
Engine Type | L-Twin, liquid-cooled |
Displacement | 1198cc |
Transmission | 6-speed |
Weight | 527 lbs |
6
2013 Harley-Davidson Breakout
Torque: 110 Pound-Feet
Prices for the first-generation Harley-Davidson Breakout are finally dropping to an affordable level. It is a serious cruiser featuring aggressive forward controls and a hefty rear tire, designed for drag racing. While this tire excels at initial acceleration, it tends to be ineffective in many real-world scenarios—plus, replacing it is quite costly. Hence, use this to your advantage during negotiations if the rear tire appears worn or is due for replacement.
Specifications
Price Range | $9,000 – $11,000 |
Engine Type | V-Twin, air-cooled |
Displacement | 1690cc |
Transmission | 6-speed |
Weight | 675 lbs |
5
2011 Triumph Thunderbird Storm
Torque: 115 Pound-Feet
Triumph aims to compete with Harley by offering notable bikes such as the Rocket III and the Thunderbird Storm, which boasts more displacement and torque than anything Harley had available at that time. While larger twins can yield some vibrations, the Thunderbird Storm vibrates less than many of the older air-cooled Harleys it aimed to rival.
Specifications
Price Range | $4,000 – $6,000 |
Engine Type | Parallel-Twin, liquid-cooled |
Displacement | 1700cc |
Transmission | 6-speed |
Weight | 747 lbs |
4
2021 BMW R 18
Torque: 116 Pound-Feet
Launched initially at nearly $20,000, the depreciation on this bike has been quite significant, with recent trading prices around $9,000. Sadly for early buyers, BMW dramatically dropped the price shortly thereafter, leading to a noticeable impact on resale values.
Specifications
Price Range | $9,000 – $11,000 |
Engine Type | Boxer-Twin, air-cooled |
Displacement | 1802cc |
Transmission | 6-speed |
Weight | 761 lbs |
Related
10 Cheap Used Cruiser Motorcycles Perfect For Munching Highways
These cruisers strike a fantastic balance of affordability, reliability, and engines rich in torque.
3
2014 Honda Valkyrie
Torque: 121 Pound-Feet
This bike is essentially a simplified Gold Wing, harnessing the smooth power of its flat-six engine. Although it’s not the lightest motorcycle, it’s significantly lighter compared to the fully-equipped Gold Wing. With Honda’s reputation for quality and reliability, and prices dipping under $10,000, it’s well worth considering if aesthetics aren’t your primary priority.
Specifications
Price Range | $7,000 – $9,000 |
Engine Type | Horizontally Opposed Six, liquid-cooled |
Displacement | 1832cc |
Transmission | 5-speed |
Weight | 750 lbs |
2
2012 Yamaha VMax
Torque: 123 Pound-Feet
The updated second-generation VMax features crucial updates, including fuel injection and increased engine displacement, resulting in an impressive 200 horsepower. Currently, this bike stands out as one of the most affordable options capable of generating such power, with torque being an added bonus.
Specifications
Price Range | $9,000 – $11,000 |
Engine Type | V4, liquid-cooled |
Displacement | 1679cc |
Transmission | 5-speed |
Weight | 683 lbs |
1
2015 Triumph Rocket III
Torque: 163 Pound-Feet
The previous Rocket III may lack the horsepower of the VMax, yet it excels in torque output above all other motorcycles available. With an astounding 163 pound-feet of torque, the only newer model surpassing it in torque is the latest Rocket 3. Despite some outdated styling, if torque is your aim, this bike offers substantial value.
Specifications
Price Range | $8,000 – $10,000 |
Engine Type | Inline-3, liquid-cooled |
Displacement | 2294cc |
Transmission | 5-speed |
Weight | 807 lbs |
As the snow begins to thaw in the mystical land of Wisconsin, the Harley-Davidson Factory Race Team emerges from the depths …
source
Harley Davidson custom bikes.
source
US President Donald Trump has been alerted that reciprocal tariffs will be placed on Indian goods, indicating that the US will match the import duties imposed by India on American products.
Trump Tariffs: US President Donald Trump has unveiled reciprocal tariffs on imports from various nations, including India, effectively initiating a tariff dispute that could alter global trade dynamics. Trump’s tariffs, set to take effect from April 2, are poised to impact Indian markets adversely, yet American products such as iPhones, Harley Davidson motorcycles, and laptops may become more affordable, offering Indian consumers access to high-quality goods.
Why will American-made goods become more affordable?
Donald Trump has been warned that the US will implement reciprocal tariffs on Indian products, meaning that the US will levy the same import duties on Indian goods as India has placed on American imports. Presently, India applies up to 110% import duties on American products, and Trump is urging New Delhi to significantly reduce these ‘excessive’ tariffs, thus allowing US products to better compete with local offerings as they will be priced more attractively.
Which products will see price reductions?
Should India and the US finalize a new trade agreement, India might lower import duties on American items including electronic devices, steel, engines, tires, spare parts, medical supplies, and several food products such as almonds, walnuts, and wine. This could result in popular gadgets like Apple iPhones, laptops, and smartwatches, along with vehicle parts and health-related products, becoming less expensive in India.
Furthermore, high-end motorcycles like Harley Davidson will also become more affordable, given that India currently imposes a 100% import tariff on American automotive brands. In the electronics sector, products from renowned US tech companies like Apple, Dell, and Hewlett-Packard could see a price drop.
The cost of dairy items like cheese and butter may also decrease, offering relief to consumers.
What impact could tariff reductions have on Indian industries?
While lower tariffs on American goods will make them more affordable, increasing their uptake in the Indian market, this new trade policy will also profoundly affect India’s domestic products, which will now face competition from international brands.
Experts suggest that American brands may dominate the electronics market, while Indian car manufacturers might experience financial setbacks if tariffs on auto parts are reduced. Additionally, India’s pharmaceutical and dairy sectors might encounter challenges. However, if the central government strikes an equilibrium, it could protect local businesses from losses while benefiting consumers.
If auto parts become less expensive, Indian automotive manufacturing firms could face financial difficulties. The pressure on the pharmaceutical sector and the dairy industry will also rise. Nevertheless, if the government finds the right balance, it could benefit Indian consumers while simultaneously safeguarding local industries from setbacks.
The family of Steve Dakin was truly moved by the vast number of motorcyclists who came to honor his memory.
In a heartfelt tribute, the coffin of the retired engineer was transported to The Birches crematorium by a model steam engine.
Steve on his cherished Harley-Davidson (Image: Supplied) The atmosphere was filled with applause as Michael Buble’s song ‘Everything’ played, inviting everyone to celebrate his life.
Over 100 motorcyclists joined Steve on his last ride (Image: Supplied) His daughter, Katie Mulhern, remarked: “I’ve never witnessed a funeral where people applauded as the coffin was brought in.”
The family expresses gratitude to residents for clearing the area for bikers (Image: Supplied) “It was a really beautiful moment.”
Steve’s last request was for his coffin to be carried by the last model steam engine he built (Image: Supplied) “The turnout was incredible, with many needing to stand outside.”
Steve and Karen riding their Harley-Davidsons (Image: Supplied) “We want to extend our heartfelt thanks to every single person who attended.”
Enthusiastic bikers Karen and Steve (Image: Supplied) “A special thank you goes to Dave Staton for letting us use his model steam engine, the last one dad built, for his final journey to the crematorium, which was his last wish.”
A hand-knitted Harley-Davidson crafted specifically for Steve’s coffin by the Woolverine Ladies Middlewich Knitting and Crochet Group (Image: Supplied) Hailing from Goostrey, the 68-year-old had moved to Middlewich and attended countless steam engine rallies throughout his life.
Steve was a retired engineer who spent many years working at Jodrell Bank as a shift engineer.
His father, Jim, was one of the original founding members of the Astle Park steam engine rally in Chelford.
Both he and his wife, Karen, had a shared passion for motorbikes, owning their own Harley-Davidsons.
A dedicated family man with two children, Steve was active in the Mancunian Chapter of the Harley-Davidson Owners Group, King’s Motorcycle Club Middlewich, and the Cheshire Live Steamers model steam club.
Katie shared, “He actually crafted his own steam engine models from scratch.
“With his engineering expertise, he could repair almost anything and was always willing to lend a hand or tools to others.
“His love for bikes was evident; during one rally, he fixed another biker’s broken motorcycle right there on the field.”
His brother Will and son Harry share his enthusiasm for building engines.
Steve also enjoyed archery and line dancing, was a member of the Steam Boat Association, and conducted boiler tests for steam model engines and boats.
Additionally, he played darts and dominoes at various pubs in Middlewich.
Unfortunately, he passed away after a brave fight against cancer, enduring for more than two years.
Katie expressed, “Everyone who knew him understands how fiercely he fought to stay positive, remaining the cheerful man we all loved.
“Even during his hospital stays, we needed to tell the doctors that he wasn’t just half full; he was three-quarters full.”
“He was always the first to step up if someone needed assistance.”
Steve was a proud grandfather to three grandchildren: Harley, Pippa, and Molly.
Steve Spencer, director of the Mancunian Chapter, stated: “Steve was an integral part of our Harley-Davidson Chapter and he will be dearly missed by us all.”
The Dakin family extends their gratitude to James Byatt for his help in organizing the funeral, Anna Byatt for the floral arrangements, and funeral directors Joseph Edwards and Sons for their support.
The Woolverine Ladies Middlewich Knitting and Crochet Group created over 130 worry worms for bikers and mourners, in red, Steve’s favored color.
The ladies also handcrafted a special motorbike for his coffin.
Steve Spencer and Dave Capper coordinated the motorcycle escort, while The Big Lock and Newton Brewery provided parking space for the bikers.
Celebrant Steve Game-Blackmoor led the service.
The reception was held at The Turnpike Pub with a buffet catered by Jackie and Karl Osborne.
More than £500 was raised for St Luke’s Hospice in his memory.
For those interested in making a donation, please visit josephedwards.co.uk/online-donation
HARLEY-Davidson is set to introduce a new line of smaller cruiser motorcycles aimed at attracting a broader audience.
The company intends to leverage the success it has found with sub-500cc models in India, China, and Australia.
Harley-Davidson CEO Jochen Zeitz announced late in 2024 that the company planned to boost investment in entry-level motorcycles.
This announcement is likely to be welcomed by potential customers who have longed to own a classic Harley but may be deterred by their large size.
A few months back, enthusiasts on Reddit debated what the perfect entry-level bike should be, with one user cautioning, “Honestly, there isn’t a great Harley for beginners.”
The beloved brand currently offers three sub-500cc models in other regions, as noted by Topspeed.
READ MORE ON HARLEY-DAVIDSON
The X 440 was launched in India in 2023 through a licensing agreement between Harley-Davidson and Hero MotoCorp for a co-developed premium motorcycle.
Another collaboration with QJMotor has resulted in the introduction of the X 350 and X 500 available in China, Southeast Asia, and Australia.
However, Topspeed points out that “Neither of these has made their way to the West, with the exception of the X 350, which is used as part of Harley’s Rider’s Academy program in the U.S.
“Thus, it’s clear that a small Harley-Davidson bike with a global focus would significantly aid the brand in attracting a wider customer base.
“Additionally, the cruiser segment holds vast unrealized potential today.”
Topspeed suggests that many current small cruiser models available in the United States provide bikers with a “non-authentic experience, often featuring engines from sports bikes or ADV with limited cruiser character.”
Entry-level cruiser options presently on the market include the Kawasaki Eliminator 500, Honda Rebel 500, Royal Enfield Super Meteor 650, and the CFMoto 450CL-C.
The automotive outlet anticipates “high expectations” for Harley-Davidson’s forthcoming entry-level addition.
This is particularly relevant as Hero MotoCorp announced in January its plans to widen its partnership with Harley-Davidson.
Hero MotoCorp is recognized as one of the largest motorcycle and scooter manufacturers globally.
The firm stated: “We have extended our partnership with Harley-Davidson to develop new variants of the Harley-Davidson X440 and to create a new motorcycle for both domestic and select international markets.”
What new and refreshed Harley-Davidson motorcycles can we expect for 2025?
The lineup of all-new 2025 models includes:
The Street Glide Ultra for extensive touring and the Pan America 1250 ST versatile adventure sport motorcycle.
Harley-Davidson has also upgraded six classic Cruiser models for 2025: the Low Rider S; Low Rider ST; Breakout; Heritage Classic; Fat Boy; and Street Bob.
The brand’s Sportster S has also received enhancements.
A series of limited-edition Custom Vehicle Operation (CVO) motorcycles includes four models: CVO Street Glide; CVO Road Glide; CVO Road Glide ST; and CVO Pan America.
The motorcycle manufacturer stated that these new models complete the 2025 lineup for Harley-Davidson’s Grand American Touring, Cruiser, Sport, Adventure Touring, and Trike motorcycles.
It’s believed that Harley-Davidson could effectively target Western markets, while Hero MotoCorp could produce bikes for the American brand, helping to maintain low costs.
The company is currently developing a Nightster 440, a name already trademarked by both Harley-Davidson and Hero MotoCorp in India.
REVENUE DECLINE
The new initiatives surface as the brand looks to recover from disappointing financial results in 2024, marking the second consecutive year of decline.
In the fourth quarter, Harley-Davidson’s global motorcycle shipments fell by 53 percent compared to the prior year.
Revenue was down 47 percent, partly due to reduced sales volume, as stated by Jochen Zeitz, the CEO.
The company anticipates another challenging year in 2025 after closing several dealerships to cut costs.
Nevertheless, Zeitz is optimistic that the iconic brand will persevere.
There are over 650 Harley-Davidson dealerships across the United States.
However, numerous dealerships were closed for various reasons throughout 2024.
TOO EXPENSIVE
The company recently showcased its new models for 2025.
However, some bikers expressed concerns over the hefty pricing.
Harley-Davidson has been advised by fans to lower motorcycle prices in order to remain competitive in the U.S. market.
“Harley will be outta business because regular middle class won’t be able to afford them,” one individual cautioned on social media.
The century-old American brand has been steadily losing market share in the U.S. amid declining retail sales.
Zeitz mentioned back in 2021 that he aimed to broaden the brand’s appeal beyond just middle-aged and wealthy riders.
The U.S. Sun recently reported on upcoming Harley-Davidson models anticipated to launch in 2026.
The all-electric LiveWire division of Harley-Davidson, developed in collaboration with Taiwanese scooter manufacturer KYMCO, will introduce a new series of high-performance maxi-scooters.
The company aims to commence shipping these scooters in the first half of 2026, with plans for global distribution.
The U.S. Sun has reached out to Harley-Davidson for comments regarding its ambitions for new entry-level motorcycles.