Discover exciting events, deals, and discounts for ‘414 Day’ in Milwaukee County
There’s a plethora of deals to enjoy while celebrating this Monday.
Updated: 8:02 PM CDT Apr 11, 2025
IT’S A FACT, WE’RE JUST DAYS AWAY FROM CELEBRATING OUR WONDERFUL CITY. MONDAY IS APRIL 14TH, MARKING THE ONE FOUR DAY IN MILWAUKEE, A DAY TO HONOR OUR COMMUNITY AND THE 414 AREA CODE. A FANTASTIC EVENT IS PLANNED FOR TOMORROW WHERE YOU CAN GET YOUR HANDS OR FEET ON LIMITED EDITION 414 INSPIRED SHOES. JOINING US IS SHEIKH JAMES, OWNER OF CLICKS KICKS. THANK YOU FOR JOINING US! HOW ARE YOU DOING? I’M ABSOLUTELY FINE. THANKS FOR HAVING ME. CAN YOU SHARE WITH OUR AUDIENCE ABOUT CLICKS KICKS? WHAT INSPIRED YOU TO START THIS BUSINESS AND HOW IS IT IMPACTING OUR COMMUNITY? CLICKS HAS BEEN A STAPLE IN SHOREWOOD FOR 11 YEARS, BUILT ON A STRONG PARTNERSHIP WITH ADIDAS. WE’RE EXCITED FOR 414 DAY! CAN YOU TELL US ABOUT THIS YEAR’S LIMITED EDITION 414 DAY SHOES? THERE AREN’T 414 PAIRS THIS TIME, BUT LET ME EXPLAIN THE CREATIVE PROCESS. DURING MY VISIT TO A FASHION HOUSE IN NEW YORK, I DISCOVERED SOME PERCEPTIONS ABOUT MILWAUKEE THAT SPARKED MY CREATIVE IDEA FOR THIS YEAR’S DESIGN. I WANTED TO INSPIRE PEOPLE TO SEE Milwaukee IN A NEW LIGHT. I INCORPORATED WATER WAVE DESIGNS TO REPRESENT LAKE MICHIGAN AND ADDED ELEMENTS TO THE INSOLLES THAT REFLECT THE THINGS MILWAUKEE IS FAMOUS FOR LIKE BOWLING, BEER, THE HOAN BRIDGE, AND THE LIGHTHOUSE. THIS IS NOT JUST ABOUT SHOES; IT’S ABOUT CONNECTION WITH THE COMMUNITY. TODAY, WE SPENT TIME WITH CHILDREN, AND I HAD A WONDERFUL EXPERIENCE GIFTING THEM SHOES. IT’S IMPORTANT TO INCREASE THEIR ASPIRATIONS AND SHOW THEM THAT THE SKY’S THE LIMIT! TOMORROW, WE’LL LAUNCH THESE SHOES AT KLITSCHKO, FEATURING A TATTOO ARTIST FOR CUSTOM WORK, FOOD FROM TOYA’S KITCHEN, AND MORE!
Discover exciting events, deals, and discounts for ‘414 Day’ in Milwaukee County
There’s a plethora of deals to enjoy while celebrating this Monday.
Updated: 8:02 PM CDT Apr 11, 2025
One of Milwaukee’s most significant citywide events, 414 Day, occurring on April 14, features numerous activities and offers for residents. This celebration serves as a citywide holiday honoring Milwaukee. The owner of Clicks, Sheikh James, has collaborated with Adidas to create two unique pairs of shoes reflecting the spirit of Milwaukee. For more details, you can watch the complete interview from 12 News at Four with Sheikh James in the video provided. The shoes will be available for purchase starting April 12. On April 14, Clicks in Shorewood on Capitol Drive will host a special 414 Day event complete with entertainment, flash tattoos, and customization stations from 11 a.m. to 4 p.m.
Get ready for free Brewers/414 Day merchandise at Potawatomi Casino! The casino and hotel will run various giveaways throughout the day, starting with complimentary 414 Day t-shirts available from 1 p.m. at the promotion stage near the Annex and ElevenHundred Bar and Lounge. Brewers Mascot Bernie Brewer and the Famous Racing Sausages will also be present for a fun 414-inch race inside the casino. Additionally, anyone placing a bet on the Brewers’ game against the Detroit Tigers will receive a free 414 Day hat. Potawatomi rewards members can earn a Brewers-themed rewards card by signing up for new membership that day or trading in their current card.
From noon to 5 p.m., The Annex sportsbook area will feature $4.14 specials on Miller Lite, Miller High Life, and PBR beers, along with food specials on bratwursts, cheese curds, and Burger Co.’s hot dog.
Milwaukee County Parks will also present various deals throughout the parks for the day. At 9 a.m., 10 a.m., and noon, the Noyes Pool (8235 Good Hope Road) will offer free swim classes. Afterwards, guests can enjoy discounted skating at Wilson Ice Arena for $4.14 from noon to 3 p.m. Admission to the Mitchell Park Horticulture Conservatory (The Domes) and the Boerner Botanical Gardens will only cost $4.14 as well.
Select park facilities will distribute commemorative 414 Day stickers available at these locations:
- Dr. Martin Luther King Community Center
- Kosciuszko Community Center
- Mitchell Park “Domes” Horticultural Conservatory
- Milwaukee County Parks Administration
- Wilson Recreation Center
- Milwaukee County Sports Complex
- Noyes Pool
OnMilwaukee Hosts Annual Celebration at Harley-Davidson Museum
OnMilwaukee is organizing its third annual Milwaukee Day Celebration at the Harley Davidson Museum and Motor Bar and Restaurant.
The festive event is free to attend, commencing with a toast at 4:14 p.m. There will be giveaways every half hour, culminating in a 4-pound, 14-ounce burger eating competition at 6 p.m. The first 414 attendees to purchase tickets for the Harley Davidson Museum will receive them at a discounted price of $4.14.
This event perfectly captures Milwaukee’s area code of 414, a date officially proclaimed as 414 Day by former Milwaukee Mayor Tom Barrett in 2012.
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