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”PURPLE POWER” customized Harley-Davidson Breakout #softail #thunderbike



Our latest Custombike is definitely very unique and powerful – this Breakout stands out with a custom purple paint job and …

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Second Harley-Davidson Executive Resigns Amid ‘Serious Concerns’ for Iconic Brand, Following CEO Departure

An additional Harley-Davidson executive has resigned just days after the renowned motorcycle manufacturer’s CEO announced his departure.

The recent shifts in leadership have left some fans anxious about the future of the 122-year-old company, and even a director has expressed serious concerns.

Second Harley-Davidson Executive Resigns Amid ‘Serious Concerns’ for Iconic Brand, Following CEO Departure

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Harley-Davidson board member Jochen Zeitz has resigned just days after the company’s CEO said he would step downCredit: Harley Davidson
Harley-Davidson motorcycles in a Berlin showroom.

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In his resignation letter, Dourdeville criticized the company for ‘severe underperformance’ and ‘cultural depletion’ (stock image)Credit: Getty
Jochen Zeitz, Harley-Davidson CEO, in an interview.

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This follows the announcement from the CEO of Harley-Davidson that he will step down once his position is filledCredit: Getty

Headquartered in Milwaukee, Wisconsin, the company is now in a state of upheaval after board member Jared Dourdeville expressed “grave concerns” regarding the brand and abruptly resigned.

In a scathing letter to the board, Dourdeville, representing Harley’s second-largest shareholder H Partners, condemned the company for “severe underperformance” and “cultural depletion.”

He called for the immediate resignation of CEO Jochen Zeitz and two additional directors, accusing them of leading the brand into disarray.

The April 1 letter was direct, criticizing Harley’s work-from-home policy, high turnover, and the departure of key senior leaders.

Dourdeville resigned on April 5, just days after dispatching the letter and prior to a meeting scheduled to address his grievances.

His dramatic exit coincides with Zeitz announcing he’d retire once a new CEO is appointed.

Zeitz, who has been at the helm since 2020, revealed his retirement on Tuesday after five years at the company.

The brand is currently looking for a successor.

However, Dourdeville was unwilling to wait and demanded more changes at the top.

He highlighted plummeting sales, excessive inventory, and a deteriorating company culture under Zeitz’s “The Hardwire” strategy, as reported by Fox local affiliate WITI.

Harley-Davidson CEO Resignation & Tariff Troubles: A Critical Moment

Implemented in 2020, the five-year plan aimed to increase profits and expand Harley’s customer demographic, yet with only a few months remaining, it has not met expectations.

The brand has struggled to engage younger riders as its primary baby boomer audience ages out.

In response to declining sales, Harley has shifted focus towards higher-end Touring bikes and custom models aimed at wealthier buyers.

However, internal tensions have been escalating for months.

Harley-Davidson Closures in 2024

There are over 650 Harley-Davidson dealerships across the United States.

Nonetheless, numerous shops have closed for various reasons throughout 2024 – with little to no explanation.

The following is a list of some Harley-Davidson locations that have closed this year and their reasons for shutting down:

A San Francisco branch closed in June 2024 after 110 years, attributed to ‘chaos’ caused by new management.

Miracle City Harley-Davidson in Titusville, Florida, shut its doors in September 2024 with no explanation provided.

Harley-Davidson’s historic location in New York City closed on September 28, 2024, with the proprietor citing economic concerns.

Reiman’s Harley-Davidson dealership in Kewanee, Illinois, ceased operations in October 2024 after the owners sold the business to the Walter Brothers Harley Davidson dealership in Peoria, Illinois.

Another Illinois dealership ceased operations in November 2024.

Additionally, the dealership in West Bend, Wisconsin, is ‘temporarily closing for the season’ from November 2 until April 1, 2024.

In 2025, Hideout Harley-Davidson in Missouri announced it would close at the end of March.

Harley responded to Dourdeville’s letter, stating he was never a “dissenting voice” in meetings and left before the board could deliberate on his complaints.

“Mr. Dourdeville was not a dissenting voice in the boardroom as to the matters he raised in his letter,” the company asserted in an SEC filing.

This leadership shakeup also coincides with Harley preparing for new tariffs on American-made motorcycles sold in Europe – a situation executives warned could drive prices into the six-figure range.

Harley alerted Congress that the EU’s proposed tariffs are “devastating” and “indefensible,” with the CFO warning that a Road Glide in Denmark could leap from $28,000 to $124,000, as previously reported by The U.S. Sun.

Chief Financial Officer Jonathan Root testified that tariffs could severely impact international sales and claimed Harley is being politically targeted.

He added that the company absorbed $166 million in costs during the last round of tariffs in 2018 without passing the expense onto consumers.

Employing 4,500 American workers, Harley sources the majority of its components from US suppliers and indicates it is already facing pressures from Trump’s broader auto industry tariffs.

Close-up of a Harley-Davidson logo on a motorcycle.

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The brand has struggled to connect with younger riders as its core baby boomer crowd ages outCredit: AFP
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Inside the Mind – Fat Boy 30th Anniversary | Harley-Davidson



Get an inside look at one of the minds behind the all-new limited edition 2020 Fat Boy 30th Anniversary motorcycle. Learn More …

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Harley-Davidson Malaysia Unveils 2024 Grand America Touring Campaign

Harley-Davidson Malaysia Unveils Model Year 2024 Grand America Touring Initiative

Harley-Davidson Malaysia Unveils 2024 Grand America Touring Campaign


Take Advantage of Exclusive Offers Up to RM20,000 on the Road Glide 117 and Street Glide 117.

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Join our Telegram channel for immediate updates!

Harley-Davidson Malaysia is excited to introduce its Model Year 2024 Grand America Touring Initiative, which provides enthusiastic riders and Harley enthusiasts an exclusive chance to acquire two of the brand’s most legendary touring motorcycles—the Road Glide 117 and Street Glide 117.

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From now until April 30, 2025, customers can benefit from exclusive offers totaling up to RM20,000 with the purchase of any Model Year 2024 Road Glide 117 or Street Glide 117. Built for long-distance comfort, impressive performance, and distinctive style, these Grand American Touring bikes offer a remarkable riding experience for those ready to embrace the journey.

This special promotion is available for a limited time, while supplies last, with only a select number of units available nationwide.







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Vintage Harley Davidson bobber #trog #shorts #motorcycle #harleydavidson #knuckleheads #chopper

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Harley Davidson Breakout 117Ci #breakout117 #harleydavidson #motorcycle #biker



shorts #harleydavidson #harleydavidsonbreakout #breakout117 #breakout114 #vanceandhines #motorcycle #biker …

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2020 Harley-Davidson Street Glide Special Custom Build



About Us: American Road Group was built on the foundation of brand loyalty, exceptional product selection, elevating the …

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Route 30 Harley-Davidson to Sponsor Car and Bike Show at Kenton’s Eats on the Street Festival – 95.3 WKTN – Your Local Radio Station

Route 30 Harley-Davidson to Sponsor Car and Bike Show at Kenton’s Eats on the Street Festival – 95.3 WKTN – Your Local Radio Station
Route 30 Harley-Davidson to Sponsor Car and Bike Show at Kenton’s Eats on the Street Festival – 95.3 WKTN – Your Local Radio Station
Photo: Route 30- Harley Davidson

The Kenton Historic Courthouse District has revealed that this year’s Car and Bike Show at the Eats on the Street event will be organized and sponsored by Route 30 Harley-Davidson.

This year’s event is anticipated to be larger and more exciting than ever, featuring an impressive display of vehicles.

Join us for the Eats on the Street Food Truck Festival on Saturday, July 19, from 5 PM to 10 PM.

Enjoy delicious food, refreshing drinks, lively entertainment, a car and bike showcase, and a dedicated kids’ zone in downtown Kenton.

All proceeds from the event will support the initiatives of the Kenton Historic Courthouse District, which offers grants for the Downtown Business Association.

For further details and updates about the event, please click here.

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3 Harley-Davidson Upgrades You’ll Love Forever

As one of the most enduring motorcycle brands, Harley Davidson has achieved legendary status and amassed a devoted fanbase. Over its century-long history, the Motor Company has produced countless beloved models, predominantly focusing on cruisers and touring bikes for the majority of their sales. Innovation has always been a key aspect of their bike designs.

Practical innovations like the “jiffy” stand, patented in the 1930s, are still in use today, showcasing the brilliance of the original design. This stand has been adopted by competing motorcycle brands and replicated by aftermarket part manufacturers. Now, buyers can find third-party Harley Davidson kickstands that provide similar practicality—supporting a 1000-pound parked bike even on uneven surfaces—with various sizes, materials, and designs tailored for different bikes and riders.

Get Your Harley Standing in a Jiffy

3 Harley-Davidson Upgrades You’ll Love Forever

The jiffy stand’s design has stood the test of time, aptly named for its ability to balance the bike “in a jiffy” with just a quick kick. Positioned on the left side of the Harley, the stand unfolds when nudged and locks securely in place, utilizing the bike’s weight. Think of it as a tripod, with the tires acting as the other two balancing points. Once locked, the jiffy stand prevents the bike from tipping over unless weight is removed from it, and a gentle nudge forward disengages the spring, allowing you to ride off smoothly.

This feature means that Harleys equipped with the stock jiffy stand remain stable on inclines and declines, which might be overlooked by seasoned Harley riders but can catch new riders or those transitioning from other brands off guard. The Motor Company has continuously refined the jiffy stand, introducing adventure stands for the Pan-America with an expanded footprint for added stability on loose terrain, and jiffy extensions for modifications like lowering springs or new forks.

What are the Alternatives?

Originally designed for brief stops, jiffy stands became popular in police edition bikes, but some issues have arisen. As Harley models have increased in size and weight, the stand reveals its limitations. Heavily loaded bikes can sway or tip over when parked on soft ground or uneven surfaces. Some riders may find the stand too short or that it requires a larger contact point for better stability. Fortunately, economical solutions like extenders, jiffy coasters, or lift brackets are readily available and effective. Replacing worn bushings or springs can also quickly restore functionality.

While stock alternatives exist, many riders prefer aftermarket Harley kickstands, addressing stability issues and enhancing build quality in newer bikes, while also complementing the aesthetic of your Harley, particularly when matched with other aftermarket modifications. Numerous dedicated brands offer products to customize your bike to your liking.

If you find the standard jiffy stand flimsy, cumbersome, or unstable on loose ground, exploring the aftermarket option is advisable. When purchasing, consider overall lengths, materials, and the fit of the kickstand. Standard lengths measure around 11″, providing similar lean and 45-degree angles as the traditional jiffy, but with expanded footprints for enhanced stability. Lowered kickstands start at 10″, while taller riders may prefer variants around 12″.

Materials can vary from high-grade stainless steel available in black matte, powder-coated, or glossy chrome finishes to striking forged or polished brass. Look for design features such as extra foot pads for larger bikes and longer, more accessible kick tabs to ease the engagement of springs and simplify positioning the stand. Additionally, choose lean angles appropriate for your bike’s weight; options with less lean allow for level positioning with less effort. Lastly, evaluate the mounting hardware and installation requirements—most aftermarket stands replace the stock jiffy directly with provided hardware, while others may need welding.

The Advantages of Aftermarket Seats

For enhanced riding comfort, aftermarket seats are among the first upgrades riders consider. Truthfully, the various factory options (like the Sundowner, Signature, Hammock, or Road Zeppelin series) are adequate for new bikes rolling off the dealer floors, but their build, materials, and padding begin to show wear after several thousand miles. Sagging, torn, or uncomfortable seats can cause fatigue, distractions, and ultimately become a safety concern.

Similar to Harley Davidson kickstands, aftermarket seats provide greater convenience, a wider selection of styles, and a straightforward way to enhance your riding experience. These seats are built to higher standards while often remaining more affordable than stock options. Consider components such as stainless steel for the seat pans, higher-density or gel foam padding for better support, and durable seat covers made from high-grade vinyl or leather, designed to withstand rider weight, friction, and exposure to the elements.

Moreover, you can tailor the stock seat to fit your riding style by selecting different sizes. Opt for larger, well-padded extended solo seats for solo rides requiring more space, 2-up seats featuring back and armrests for comfort, or springer seats for custom rebuilds and improved vibration dampening. A vast array of seat accessories is also available, including heating pads, backrest supports, height adjustability, and locking mechanisms.

Improved Grip with New Tyres

Improved Grip with New Tyres

The factory-fitted touring or cruiser tyres that come with a new Harley will inevitably require replacement for optimal performance and safety. Motorcycle tyres have a lifespan ranging from 3,000 to 10,000 miles, depending on riding style, tread type, road conditions, and maintenance. Regularly inspect tyres for wear, check tread depth, and look for debris, cuts, or cracks on the sidewalls. Also, check for wear near the rims and ensure proper pressure for current weather and road conditions.

There are significant design and performance distinctions for tyres suited to various Harley models. Touring tyres are crafted for prolonged mileage and traction, featuring flatter profiles that enhance straight-line stability and multi-ply compounds that perform in a variety of weather. On the other hand, cruiser tyres are designed with rounder profiles and stiffer sidewalls for superior cornering, while still using harder compounds for adequate traction on wet surfaces. Both types need to support significantly more weight compared to the lightweight, slick tyres usually found on sport bikes.

When selecting tyres, ensure they match the rim sizes and widths, choose tread patterns appropriate for your riding environment and typical weather, and aim for recently manufactured rubber, ideally no older than six years. Store new or unused tyres in dry, controlled environments, preferably at room temperature and shielded from moisture.

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Aaron’s Sleeper 2023 Harley-Davidson Road Glide Performance Bagger



Our very own Service Manager, Aaron, walks through the customizations on his personal 2023 Harley-Davidson Road Glide …

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